He Got Clue

Nice to see a marketing executive understanding some of the important issues related to the online world.
Cossette co-founder Delagrave in an interview on Radio-Canada’s Les Années lumière.

About enkerli

French-speaking ethnographer, homeroaster, anthropologist, musician, coffee enthusiast. View all posts by enkerli

One response to “He Got Clue

  • Sizing Up the Geek Crowd « Disparate

    […] Like Delagrave and Bergeron, Rubel got it.  And it goes much beyond marketing, brands, or even economy. Geeks are at the forefront of something. They have an impact. Not a direct impact on sales of a specific product. But geeks are trailblazers and, sometimes, trendsetters in the social changes which are already happening. They’re not causing the change. But they’re riding the waves of social change. Some waves will die quickly, others will carry many people to an interesting place. As in STF, creating windmills, not shelters. […]

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